TikTok's flashy ‘Mob Wives’ Trend Meets GK Furs

A winter fashion trend is taking over TikTok, with one particular element stealing the limelight: fur coats. The hashtag #mobwifeaesthetics — a reference the the popular “Mob Wives” television series — has gone viral as the latest way to dress chic amid colder temperatures.

It's clear that these luxurious fashion statements are not just garments; they are symbols of a bygone era, reborn and celebrated in the digital age. The minimalist clean girl look is out, and the pendulum has swung back to social media favoring maximalist flair. As a blowback to quiet luxury fashion popularized in 2023, there is nothing subtle to this sultry look, epitomized by lush fur coats in animal prints.

The Mob Wives TikTok trend has unintentionally become a fashion influencer, bringing fur coats back into the spotlight. Major publications like Cosmopolitan and The Washington Post have even taken notice of the fact that fans of the trend are not only replicating looks from the TV show on social media, but also incorporating fur coats into their own fashion choices. Red carpet celebrities are donning “mob-wife” fashion, rocking glamorous fur coats and bouncy blowouts that were all the rage in the ‘90s. Luxury fashion houses like Louis Vuitton, Chanel, Fendi, and Saint Laurent have also reportedly embraced the mob-wife trend in their spring/summer 2024 collections, with fur-lined animal print coats, leather, and big statement earrings dominating the runways.

TikTok creators have ingeniously incorporated fur coats into their renditions of “Mob Wives” scenes, and we invite you to do the same. Picture yourself draped in one of our exquisite lynx fur coats or our silver fox fur jacket, or step out on a Friday night draped in a fox fur scarf, With our extensive collection of statement fur pieces, you, too, can rock the mob wives vibe.